To get Etsy tags, you’ll need to create listings for your products on the Etsy platform. Etsy tags are keywords or phrases that you assign to your listings to help them appear in relevant search results when buyers are searching for products like yours. Here’s how you can add tags to your Etsy listings:
Sign in to Your Etsy Account: Log in to your Etsy seller account using your username and password.
Go to Your Shop Manager: Once logged in, navigate to your Shop Manager dashboard. You can usually find this by clicking on your shop icon or name in the top right corner of the Etsy website and selecting “Shop Manager” from the dropdown menu.
Access Your Listings: In the Shop Manager dashboard, locate the “Listings” section. This is where you can view and manage all your active listings.
Edit or Create a Listing: Choose a listing you want to add tags to or create a new listing if you haven’t done so already. Click on the listing to open its details.
Add Tags: In the listing details, you’ll find a section where you can add tags. Look for the “Tags” field, usually located near the bottom of the listing details page. Enter relevant keywords or phrases that describe your product and are likely to be used by buyers when searching for similar items.
Use Relevant Keywords: Choose keywords that accurately describe your product, including its type, style, materials, colors, and any other relevant attributes. Think about what terms buyers might use when searching for products like yours.
Etsy offers several badges, designations, and recognition programs to highlight sellers who excel in various aspects of their business. These badges serve as indicators of trust, quality, and reliability, helping buyers identify reputable sellers and make informed purchasing decisions.
Types of Etsy Badges and Designations
1. Etsy Star Seller
The Etsy Star Seller badge is awarded to sellers who meet specific criteria related to sales, customer service, and shipping performance. To qualify as a Star Seller, sellers must maintain high standards in areas such as:
- Order fulfillment and on-time shipping
- Positive customer reviews and feedback
- Low order cancellation and case resolution rates
2. Etsy Plus
Etsy Plus is a subscription program that offers additional tools and features to help sellers grow their businesses. Sellers who subscribe to Etsy Plus receive a special badge on their shop to indicate their membership in the program. Etsy Plus benefits include:
- Advanced customization options for shop branding
- Discounted or free promotional credits for Etsy Ads and Promoted Listings
- Enhanced shop management tools and analytics
3. Etsy Seller Protection
Etsy Seller Protection is a program designed to safeguard sellers against certain risks and disputes, such as fraudulent orders or unauthorized use of intellectual property. Sellers who qualify for Etsy Seller Protection receive additional support and resources to help resolve disputes and protect their businesses.
4. Etsy Featured Shop
Etsy Featured Shop is a recognition program that showcases outstanding sellers and their unique products. Featured shops are selected by Etsy editors based on criteria such as:
- Product quality and craftsmanship
- Branding and visual appeal of the shop
- Engagement with the Etsy community and customers
How to Qualify for Etsy Badges and Designations
1. Maintain High Standards
To qualify for badges such as Etsy Star Seller or Etsy Plus, sellers must maintain high standards in areas such as sales performance, customer service, and shipping reliability. This includes:
- Processing orders promptly and shipping them on time
- Providing excellent customer service and resolving any issues or concerns promptly
- Maintaining positive feedback and reviews from customers
2. Participate in Etsy Programs and Initiatives
Etsy offers various programs and initiatives designed to support sellers and help them grow their businesses. By actively participating in these programs, sellers can increase their visibility and credibility on the platform. This includes:
- Joining Etsy Plus to access advanced tools and features for shop customization and promotion
- Participating in Etsy Seller Protection to receive additional support and resources for resolving disputes and protecting their businesses
- Engaging with the Etsy community and participating in events, workshops, and forums to connect with other sellers and share knowledge and experiences
3. Showcase Your Unique Products and Brand
To qualify for recognition programs such as Etsy Featured Shop, sellers should focus on showcasing their unique products and brand identity. This includes:
- Creating compelling product listings with high-quality images and detailed descriptions
- Developing a strong brand identity that resonates with your target audience
- Engaging with customers and the Etsy community to build relationships and foster loyalty
Benefits of Etsy Badges and Designations
1. Increased Trust and Credibility
Etsy badges and designations serve as indicators of trust and credibility, helping buyers feel confident in their purchasing decisions. Sellers who display badges such as Etsy Star Seller or Etsy Plus demonstrate their commitment to providing high-quality products and excellent customer service.
2. Enhanced Visibility and Exposure
Being featured as an Etsy Star Seller, Etsy Plus member, or Etsy Featured Shop can increase a seller’s visibility and exposure on the platform. Featured shops are often showcased in Etsy’s marketing materials, social media channels, and promotional campaigns, providing additional exposure to potential buyers.
3. Access to Exclusive Tools and Resources
Sellers who qualify for badges such as Etsy Plus or Etsy Seller Protection gain access to exclusive tools and resources to help them grow their businesses. This includes advanced customization options, discounted or free promotional credits, and enhanced support for resolving disputes and protecting their businesses.
Conclusion
Etsy badges and designations offer sellers opportunities to showcase their excellence, build trust with buyers, and grow their businesses on the platform. By maintaining high standards, participating in Etsy programs and initiatives, and showcasing their unique products and brand identity, sellers can qualify for badges such as Etsy Star Seller, Etsy Plus, and Etsy Featured Shop. These badges not only increase visibility and credibility but also provide access to exclusive tools and resources to help sellers succeed on Etsy. With dedication, professionalism, and a commitment to quality, sellers can earn and display Etsy badges that set them apart and contribute to their success on the platform.
